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Core objects

The booking is the central record. It keeps the information needed by sales, operations and the tour-day team in one place. Names and fields may change as the product is implemented with more companies.

Holds the service date, guests, payment state, supplier confirmation and next action. It should tell the whole story from the first enquiry to completion or cancellation.

Keeps the contact details and history needed to manage the booking and help the guest. We do not add personal fields simply because a generic CRM usually has them.

Identifies the company or person expected to confirm or provide a service. Reference numbers and confirmation status stay connected to the booking.

Describe what the guest bought and what the team must deliver. The catalogue can be adapted to the operator instead of forcing every tour company into the same template.

Records one clear next action, the responsible person and the deadline. Its job is to show what still needs to happen, not merely make a task counter look busy.